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Archives: Promo mailers

A-a-a-a-n-d we’re back! Hope you all had a nice summer! As I mentioned in my last official post, I had to take a bit of time off from the blog to fully focus on a couple of big projects. Luckily, they’re mostly done so I can now return to dishing out advice and info. And, since the school term is starting and Fall is here, this is a good time to get things back in gear with a plan of action.

As a beginning illustrator, there are a variety of things necessary to jumpstart your career—from updating your portfolio to putting out a new promo piece. The following plan can help move your career forward in just a few short months:

Promoting your artwork is one of the most crucial aspects of the business of illustration yet can be daunting for those who are just starting out. Luckily, though, there are some proven ways to get your work seen. While there’s no one-size-fits-all approach, these are the most common strategies for driving art directors to your site: